Autofiends Logo
![port-autofiends-full-width-half-tall](/wp-content/uploads/2015/09/port-autofiends-full-width-half-tall1.png)
Autofiends launched as a print magazine covering the world’s best performance cars and motorsports. When sales lagged, it transitioned online to boost readership, however the move didn’t generate the interest management had hoped. When I redesigned the organization’s logo as a bold wordmark with tight letterspacing and pointed accents, the public responded with a satisfying boost in traffic and Twitter followers.
![port-autofiends-third-width-3](/wp-content/uploads/2015/09/port-autofiends-third-width-3.jpg)
![port-autofiends-third-width-4](https://jasonadam.co/wp-content/uploads/2015/09/port-autofiends-third-width-1.png)
![port-autofiends-third-width-2](/wp-content/uploads/2015/09/port-autofiends-third-width-2.jpg)