I-CODA Logo & Branding
I-CODA offers spiritual seekers a pragmatic path for personal growth, and with an expanding business, they needed a redesigned brand identity. The challenge was to design a logo which the stakeholders felt captured the deeply personal vision of the organization’s founder. I uncovered an ownable mark with broad appeal and paired it with a snappy-yet-serene color palette. The founder was thrilled, and the organization is now growing so quickly we’ve been revamping its marketing materials almost continuously since the logo’s launch.